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Glossaries

User Research Baseline Data

What is User Research Baseline Data?

User Research Baseline Data refers to the initial set of data collected about users' behaviors, attitudes, and experiences before any changes or interventions are made to a product or service. It serves as a reference point to measure the impact of design improvements or new features in user research.

Synonyms: Initial User Data, User Baseline Metrics, Pre-Change User Data, User Research Starting Data

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Why User Research Baseline Data is Important

User Research Baseline Data is crucial because it provides a clear starting point for understanding how users currently interact with a product or service. Without this baseline, it is difficult to measure the effectiveness of design changes or improvements accurately.

How User Research Baseline Data is Used

This data is used to compare user behavior and satisfaction before and after implementing changes. It helps researchers identify areas that need improvement and track progress over time.

Examples of User Research Baseline Data

Examples include initial usability test results, user satisfaction scores, task completion rates, and time taken to complete specific tasks before any redesign or feature updates.

Frequently Asked Questions

  • What types of data are included in baseline data? Baseline data can include quantitative metrics like task completion time and qualitative feedback such as user comments.
  • When should baseline data be collected? It should be collected before any changes or interventions are made to the product.
  • How does baseline data improve user research? It provides a benchmark to measure the success of design changes and helps in making data-driven decisions.
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