Innerview vs Qualtrics: Which is right for your team?

Qualtrics is a powerful enterprise survey platform. Innerview is purpose-built for qualitative research — interviews, usability tests, and customer conversations. If your research starts with listening, not surveying, there is a better way.

Purpose-Built

Designed for qualitative research from day one

Qualtrics excels at large-scale surveys, but qualitative research needs different tools. Innerview is built specifically for interview-based research — from recording and transcription to AI-driven analysis and highlights.

  • Optimized workflow for interviews and usability tests
  • AI analysis trained on qualitative research patterns
  • No survey-first compromises in the research experience
Artifacts
Executive Summary
Critical Incidents
Behavioral Laws
Executive Summary

The participant expressed significant frustration with the current onboarding flow, specifically around the initial setup wizard. Key pain points include unclear navigation and lack of contextual help.

They noted that competitor products offer guided walkthroughs that significantly reduce time-to-value...

Speed

From interview to insight in minutes, not weeks

Enterprise platforms can take months to configure and weeks to deliver results. Innerview gets your team from raw interviews to synthesized findings in a fraction of the time — with zero implementation overhead.

  • Start analyzing interviews the same day you sign up
  • AI generates themes and summaries automatically
  • No consultants, no implementation timeline, no training required
Summary

Sarah describes significant friction during onboarding, particularly around the initial project setup flow. She highlights that competing tools offer guided walkthroughs which reduce time-to-value. Key pain points include unclear navigation between steps and a lack of contextual help when configuring integrations.

Key Themes
  • Navigation confusion — users can't find workspace quickly
  • Integration setup failures with no confirmation feedback
  • Competitor advantages in guided onboarding experiences
  • Feature requests for setup wizard and keyboard shortcuts
Value

Enterprise-grade insights without enterprise pricing

Qualtrics contracts can run into six figures. Innerview delivers AI-powered qualitative analysis at a fraction of the cost, making deep customer understanding accessible to teams of every size.

  • Transparent, predictable pricing
  • No multi-year contracts required
  • Full AI capabilities included in every plan

User Onboarding Interview — Sarah Chen

Feb 14, 3:30PM
5:42 / 31:08
1x
Summary

Sarah describes significant friction during onboarding, particularly around the initial project setup flow. She highlights that competing tools offer guided walkthroughs which reduce time-to-value. Key pain points include unclear navigation between steps and a lack of contextual help when configuring integrations.

Key Themes
  • Navigation confusion — users can't find workspace quickly
  • Integration setup failures with no confirmation feedback
  • Competitor advantages in guided onboarding experiences
  • Feature requests for setup wizard and keyboard shortcuts
What are the main pain points?

Sarah highlighted three key pain points:

  1. Navigation confusion — ~5 clicks to reach workspace
  2. No integration feedback — 20 min on Slack, no confirmation
  3. Missing guided onboarding — competitors do it better
Analyze this interview…

Innerview vs Qualtrics

Feature
Innerview
Qualtrics
Qualitative research focus
Survey-focused
AI interview analysis
Limited
Automated transcription
40+ languages
Add-on
Time to set up
Minutes
Weeks to months
AI research chat
Survey capabilities
Pricing
Transparent & affordable
Enterprise contracts
Research repository
Limited

Everything you need

Interview-First Workflow

Record, transcribe, and analyze customer interviews in one seamless workflow. Every feature is designed around qualitative research.

AI-Native Analysis

Innerview was built around AI from the start — not bolted on. Get automated themes, highlights, and summaries that understand the nuance of human conversation.

Up and Running in Minutes

No procurement process, no IT tickets, no implementation consultants. Sign up, upload your interviews, and start getting insights today.

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Best Qualtrics Alternatives for Voice of Customer Programs

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